Media & Brand Channels Manager
Company: VirtualVocations
Location: Lowell
Posted on: April 6, 2025
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Job Description:
A company is looking for a Media & Brand Channel Lead to oversee
and optimize its external brand presence across digital
channels.
Key Responsibilities
Develop and execute media outreach strategies to secure high-impact
earned media placements
Oversee external-facing digital channels, ensuring brand
consistency and optimizing content for engagement
Lead the strategy and execution of paid media campaigns while
tracking and reporting on their performance
Required Qualifications
10+ years of experience in marketing, communications, media
relations, or a related field
Strong understanding of the GovCon market and federal sector
communications
Proven experience in media relations, including pitching and
managing press relationships
Deep familiarity with digital channels and digital marketing
tools
Experience in developing and tracking paid media campaigns for
brand awareness and lead generation
Keywords: VirtualVocations, Lowell , Media & Brand Channels Manager, Advertising , Lowell, Massachusetts
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